To address the challenge of garnering greater interest and participation in sustainability practices, I conducted user research to understand the underlying reasons behind individuals' behaviors. The insights revealed a common sentiment: while many people appreciate the concept of sustainability and a healthier environment, various barriers such as perceived restrictions or low personal interest often hinder active engagement. With this understanding, the project aims to introduce a compelling solution that aligns with users' motivations and challenges. The key insight driving the project is the need to offer a service that not only promotes sustainability but also provides tangible benefits at minimal cost to users. By focusing on recycling plastic waste—an area where significant amounts often go unrecycled due to logistical challenges or lack of incentives—we can tap into a resource that would otherwise be wasted. The idea is to create a service, such as PlastiVista Atelier, where individuals can participate in recycling efforts with the promise of receiving high-quality, custom-made furniture as a reward. This project development initiative aims to bridge the gap between intention and action by offering a practical and rewarding pathway towards sustainability. By making recycling more accessible and rewarding, we aspire to inspire broader participation in sustainable practices, ultimately contributing to a healthier environment and a more engaged community. Through this innovative approach, we seek to transform attitudes towards sustainability and demonstrate the positive impact of collective action on our shared world.